If you have a successful online business is that you speak a little bit SEO. Organic SEO allows you to attract visitors to your website, this is where they are supposed to find the product or the services they need. Even if you’re the king of SEO ranking, you need to take into account the latest changes in the algorithms of Google (and other search engines) so you can update your site and improve your position in relation to your target market .These changes give prominence to social cues and integrate social media into their search results.
The Impact of Social Media on SEO
It is essential to learn how to properly use social media to improve their SEO and attract new visitors. Most companies today have a Facebook account and a Twitter often. If your company does not have one, it is always considered less professional or less credible in the eyes of consumers (this is unfair but that’s how). In addition, the use of these two networks (and others; Instaram, Pinterest Google+ …) can help you improve your ranking on search engines.
One of the parameters for Google and other search engines evaluate websites is the number of links that points to it. Off-course social networks allow you to definitely acquire countless links.
For example, if your Facebook page has a link to your site. You already have connection. By cons, if you encourage your fans to share this link, a contest that allows those who post the link on their page to win a coupon or any other reward, you earn multitude of links that point to your website and your level on the search engines will therefore increase.
SEO by YouTube
In addition to Facebook and Twitter accounts, create a Youtube channel and post videos on a regular basis in order to promote your business. Google puts more emphasis on sites that offer media as those who do not offer. If you are not using video in your marketing strategy, you are less likely to be found in the top search results and perhaps you will never reach the first page of Google.
In addition, when you post a video on Youtube, you can create a custom title and select specific tags. Enjoy traditional SEO techniques and use your keywords in the title, description and tags. You will be spotted by users but also by the search engines more easily. In addition to YouTube, you can even post a video directly on your site. Indeed, as the goal is to attract visitors to your website for more conversions so far posts the video directly on one of your pages.
Instagram, the Network goes
Take advantage of the growing popularity of social network to share your images. The more a site of authority and the links that are posted are likely to appear in search results. Remember to “reference” images because Google also supports indexing pictures than videos.
Do not forget to add your keywords to your contributions so that they are indexed in Google and integrate the “follow” button to your blog, we recommend you to buy cheap instagram followers for more professional benefits, and this will facilitate the sharing of your subscribers to grow your business. You can even link your Instagram account to your Facebook account for your publications first appear on the wall of the second.
Conclusion about Social Media SEO
The internet marketing is dynamic and evolving; it is therefore not enough to know the basics of organic SEO and continue to reference the old sites, unless you want to keep the same type of consumer which you are entitled in time. You must integrate the new SEO techniques and new tools in your SEO strategy to continue to position yourself and attract new customers.